LINK recognized as leading challenger in conversational AI report
LINK Mobility has been recognized as a Leading Challenger in Juniper Research’s Conversational AI market report for 2026, highlighting the company’s continued development in conversational messaging and customer communication technology.
The recognition reflects LINK Mobility’s work in helping businesses manage customer conversations across channels, including SMS, WhatsApp, RCS, and web chat through its MyLINK Connect platform.
Conversational AI is increasingly becoming part of how businesses manage customer communication across support, sales, and digital service operations. As customer expectations continue to shift toward faster and more connected communication experiences, businesses are looking for ways to combine messaging channels, automation workflows, and AI technologies within unified customer communication environments.
“Businesses are moving beyond standalone chatbots and looking for conversational AI that works across messaging channels, automation workflows, and customer service environments,” said Magnus Åhgren, Product Manager for MyLINK Connect and Director of SaaS at LINK Mobility. “For us, the recognition validates the direction we are taking with MyLINK Connect and conversational messaging.”
LINK Mobility’s conversational messaging platform, MyLINK Connect, supports communication across multiple messaging channels while allowing businesses to integrate conversational AI, customer support workflows, CRM systems, and automation tools within one platform.
Magnus also highlighted the growing demand for more flexible AI environments within customer communication platforms.
“Many businesses want more control over how AI is used in customer communication and the flexibility to use AI models responsibly within their own environments. That is why we designed MyLINK Connect to support bringing your own AI models, and we will continue investing in new functionality, integrations, and messaging capabilities that help businesses build better customer conversations in the future.”
The Juniper Research recognition comes as conversational AI adoption continues to expand across industries, including e-commerce, telecom, retail, logistics, and customer support operations. Businesses are increasingly evaluating conversational AI platforms based on messaging channel support, integration capabilities, scalability, compliance, and customer experience management.
LINK Mobility continues to invest in conversational messaging capabilities and omnichannel customer communication services as businesses further integrate AI-driven communication into customer engagement strategies.
Read the full Q&A with Magnus Åhgren on conversational AI and messaging trends.